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今年我去了湖畔,見到了馬云。
他說:“你走到這里,已經(jīng)很了不起了!”
我激動得流淚了,這話是對我8年來最大的鼓舞!
我們是一個干拍照生意的,有時候我在想,我是一個IT男,大學畢業(yè)后選擇進入婚嫁行業(yè),但是什么也不懂,一切都要從0開始學,學攝影,學化妝,學禮服。有時候也很質(zhì)疑選擇這個行業(yè)是否正確,干了八年做到了行業(yè)標桿。
今天我們要考慮的不是要去干死誰,而是需要向社會證明婚嫁這個行業(yè)是個很牛的行業(yè),我們的工作應該得到社會的尊重!我們需要堅持做到最好。
We started up from small business in field of photography. I knew it well that I was just a IT and knew nothing at all about the wedding industry that I chose as career path after my graduation. Lots to learn, including photography, makeup, suit and dress. Therefore sometimes I doubted if I made a wrong decision or not. After eight-year efforts, we have become a leading company in this industry.
Now it’s not our target and concern to replace any other in this field, but to prove to the world that wedding industry is promising and will be prosperous. Out efforts in it is worthy of social respect! And we shall make the best outcome out of it!
2017我們從全國走向全球
From China to the World in 2017
今天我們在全中國40個城市開了直營連鎖,2017年我們進駐了首爾、香港,臺北,新加坡,雅加達,洛杉磯,巴黎,在任何國家我們堅持做最貴,做最好的!
記得剛進香港的時候,很多香港同行對我們進行了攻擊,講我們是內(nèi)地的店,質(zhì)量一定不好,蠱惑顧客不要選擇我們!我的助理EIRC(美國籍)在香港接受采訪時,用全英文告訴他們:“中國的結(jié)婚市場是全球最好的,也是最大的,今天中國在婚慶行業(yè)技術(shù)的研究及網(wǎng)絡營銷技術(shù)已經(jīng)遙遙領(lǐng)先于世界上任何一個國家!”
事實證明,三個月以后我們成為了香港營業(yè)額排名第一的攝影公司。市場告訴香港同行,抵制是無用的,從成功中學習才是當下應該做的。
Today we have our outlets opened in 40 cities in China and those in Seoul, Hong Kong, Taipei, Singapore, Jakarta, L.A., Paris in 2017. We insist to be the most expensive and the best in each country.
I do remember the moment when we got into Hong Kong market, some counterpart scorned on quality we provided just because we were a company from Mainland, and even deluded customers not to choose us. Nevertheless Eric Garrison from the U.S., my assistant, clarified when being interviewed in Hong Kong, “China has the biggest and best wedding market in this globe. Besides, it has surpassed all other countries in the fields of researches on wedding technology and online marketing.”
And things happened three months later proved his words. At then, we had become an outstanding company with top revenue in Hong Kong. Lessons for counterparts in Hong Kong are that it is no use to boycott. What they should do is to learn from others’ success.
會嫉妒的人基本不靠譜
Those who are jealous are not reliable
今天我來總結(jié)我們做得好的關(guān)鍵,就是嘉豪人比任何人都堅強。你們面對的困難與挑戰(zhàn)比你身邊的人多得多,但是照樣滿懷信心,照樣敢于挑戰(zhàn)自己,不怕重新來過。我們看到別人比我們好的時候,我們不嫉妒。會嫉妒的人基本不靠譜。
我們是用仰慕,然后回來研究他的成功,嘉豪人擁有永不放棄的精神,永遠看自己問題在哪,永遠從教訓中學習。永遠從失敗中學習。從失敗中學習,不是讓自己不犯錯,你還是會繼續(xù)犯錯,只是我們失敗后我們不怕再失敗,出了“大事”,“再來一次嘛!”這就是嘉豪的精神,因為你只要倒下就沒有機會了,每一個人都摔倒過,偏偏是你又站起來了,這就是我要求你們所具備的嘉豪人的精神。
Now I have to say the key point of our good job is our toughness. You are faced with more obstacles and challenges than other people around but still remain confidence, dare to challenge yourselves and won’t be afraid to start again. We never show our jealousy to others’ happiness. Because those who are jealous aren’t reliable.
On the contrary, we admire them by studying and learning from their success. We are tough! We never give up! We always know what the problems are and always learn from failures. It doesn’t mean that you should never make a mistake. Maybe you will do it again, but not afraid of it since. Even if something serious happens, just give it another shot! That’s Jiahao’s spirit! Once give up, there’ll be no more chance. This is also what I expect you to have. The spirit!
要我講,我沒有什么了不起,是嘉豪人做到這些,很了不起!你們到達每一個新城市,面對全新的事物與強勁的競爭對手,很多競爭對手已經(jīng)經(jīng)營幾年,甚至幾十年,占據(jù)天時地利人和的優(yōu)勢,嘉豪人敢于立足市場,你們都是一群“新兵”,可卻在市場上立足下來,有些甚至在短期內(nèi)做到了城市第一,你們真的很了不起!
I have to say it’s not me who make it great, but every member in Jiahao. You are great! Whenever you set your foot in a new city and encounter with brand new things and strong counterparts who have strived here for years and enjoyed timing and talents advantages. You are new hands with bravery in this market, but keep growing and even become the market leader within simply a short time. You are marvelous!
其實進入嘉豪集團不是所有人都能成功,在這里我需要你們學會一種學習,一種check,一種review自己,學習未來的技術(shù),學習自己的短板。思考未來,永遠規(guī)劃的是未來,每一個人到這里有價值,才是真正的意義,你的手法,你的眼光,你的道義,你的擔當,你才會被尊重。
Not every one in Jiahao will achieve success. So I want you to learn, to check and review yourselves, master future-use skills, overcome your shortcomings. Think more about future and make some plans accordingly. Show your values here. Because that’s why you here. Show your skills, your insight, your morals and take your responsibilities. Then you will be respected.
有競爭是好事,要把競爭當做樂趣來看!
We will benefit from competitions. Find some fun in them.
不要把競爭看的特別重,最近我在電視上,報紙上看到關(guān)于婚慶行業(yè)的形式非常糟糕,其實今天很多影樓活得已經(jīng)很艱難,中韓關(guān)系的進一步惡化,很多韓國企業(yè)在中國已經(jīng)倒閉,,我把報紙合上,心想:多大的事??!總比沒有競爭好吧,沒有競爭你企業(yè)做什么都不用想,有競爭是好事,要把競爭當樂趣去看,要思考的是未來,未來那個是機會,如何跨過危機!
Don’t put over too much attention on market competitions. Recently I had noticed reports from TV and from newspaper that the wedding industry is getting worse. Indeed, we can see many photography studios bogged down already.with deteriorated relationship between China and South Korea, many Korean companies stopped their business in China. “Not a big deal! It’s good thing to be competed” I was thinking. You’ll have nothing to worry when free of any competition. So being competed will do good to us. Take it as a fun. At the same time, think more about our future. There’ll be chances and figure out solutions with insight.
2017沒有干好的,不要嫉妒,一定樂觀面對,今天在嘉豪,我希望能教大家不只是怎么賺錢,因為對于我,目前賺錢比什么都簡單。我希望大家學會的是一種信仰,相信你自己一定會是那個第一,一定可以把幸福的產(chǎn)業(yè)復制到世界每一個角落,借助平臺完成夢想,自己一定做個有錢人!
Don’t feel jealous if you didn’t do better in 2017. Be positive and face it. Here today, what I am writing to you aims not to teach you make money. Personally it’s easy to make. However, I hope you all have belief in yourselves. Believe you are No. 1 and have abilities to spread our happiness industry to every corner in the world. By using the platform provided by the company, realize your dream and become a rich man!
在洛杉磯跟每一位嘉豪職員問好!
祝大家新年快樂!
Greeting from L.A.
Wish you all a happy new year!
施嘉豪
2018年2月15日